How to Best Leverage B2B Intent Data
In a world where B2B lead generation, demand generation, and marketing, in general, are more data-driven than ever before, intent data is essential. B2B intent data will help you identify higher […]
How Bad Data Hurts B2B Companies
It’s been said many times but there is no harm mentioning it again: Data is now a commodity at the center of all business operations. Whether you plan to expand […]
The Guide To Using Intent Based Data For B2B Companies
B2B lead generation, demand generation, content marketing, and digital marketing, in general, are all reliant on customer data to be successful. Intent data helps your marketing and sales teams identify […]
Stop Answering Your Prospect’s Questions
Does this sound familiar? Prospect: “How large is your company?” Salesperson: (Puffs up chest) “I’m glad you asked Mr. Prospect, we are the largest company in our industry, we’re the […]
What Is the Best Social Selling Platform for B2B Sales Teams?
With the appearance of social media on the world stage in recent decades, social media marketing and advertising are at an all-time high. Most businesses of all shapes, sizes, and […]
How to Start Social Selling?
Selling has seen some drastic changes over the past several years. If in the past, B2B sales reps relied heavily on their phones and emails to reach out to prospective […]
What Is Social Selling and How Does It Help Sales Professionals?
With nearly three billion social media users around the globe, social selling is becoming more widespread than ever. Every B2B marketing or sales professional worth their salt has at least […]
How Does Social Selling Compare to Traditional Selling?
Traditional selling, be it in the form of cold calling or advertising, has been around for a long time. And while it may still hold a somewhat important part of […]
How to Export LinkedIn Contacts (Even the Ones You Don’t Know)
There are two things everyone should know about LinkedIn. First, it was founded when Mark Zuckerberg was still in high school and second, it isn’t exactly a social media platform. […]
The Ultimate Guide to Social Selling in 2020
In today’s digital business environment, outbound B2B sales operations are becoming less and less effective. Surveys now indicate that connecting with sales leads and potential customers will require, on average, […]